6 Best Mention Alternatives in 2026
Mention was the affordable, self-serve option in a category full of enterprise platforms. That version is gone. Here is what real users switch to, with current pricing and honest notes on who each tool fits.
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Why people are switching
What Happened to Mention
Agorapulse bought Mention in 2025. Since then the product narrowed to listening and analytics. Mention retired its publishing and reply features in January 2026, so posting and responding now need a separate tool.
The bigger change was pricing. The old self-serve tiers, roughly $49 to $179 a month, closed to new signups in 2025. Mention's pricing page now shows a single Company plan behind a demo request. Third-party trackers put it around $599 a month on an annual commitment. The cheap entry point that made Mention popular with freelancers and small agencies no longer exists.
None of that means Mention is bad software. It watches more than one billion sources, scores sentiment in more than 40 languages, and has one of the faster crawl rates in the category. It is just priced for companies now, not individuals.
So a replacement needs four things: broad source coverage, saved alerts you can set and forget, sentiment or some way to sort the noise, and a price a small team can actually approve. The first three tools below do that job. Ranked by how close they land to what Mention used to be.
There is a second group of people searching for this, and the list handles them separately. Some of you were using Mention to hunt for the words customers use, so you could write better sales copy. If that is you, you probably kept hitting the same wall: a keyword alert can only return language you already thought to type in. PhraseMine sits at number four for that reason. It is not a Mention replacement. It does a different job.
Pricing below was checked in August 2026. Always confirm on the vendor's own page before you buy, because this category changes plans often.
At a glance
Mention Alternatives Compared
| Tool | Pricing | Best for |
|---|---|---|
| AwarioTop pick | Starter $49/mo, or $29/mo billed yearly. Pro and Enterprise plans cost more. | Freelancers and small teams who want Mention's old price back |
| Brand24 | Individual $249/mo ($199/mo billed yearly) through Business $699/mo ($599/mo yearly). Enterprise from $1,499. 14-day free trial, no card needed. | Agencies and in-house teams who need client-ready reporting |
| Mentionlytics | Basic $49/mo (three keywords, 5,000 mentions). Essential $169/mo. Advanced $299/mo. Pro $499/mo. 14-day free trial. | Small agencies that want white-label client reports without enterprise pricing |
| PhraseMine | Free plan includes 10 credits, one time. Interest $29/mo (100 credits). Desire $99/mo (400 credits). Action $499/mo (2,200 credits). A full research session costs a flat 20 credits. | Copywriters and marketers who need customer language, not brand alerts |
| Agorapulse | Plans start at $79 per user a month. Advanced Listening is a separate paid add-on, not part of the base plans. | Teams that need publishing and replies alongside some listening |
| Social Searcher | Free. | Quick spot checks when there is no budget |
Awario
Top pickAwario is the closest thing left to what Mention used to be for a solo marketer or a small team. It tracks mentions across social networks, news, blogs, and forums in real time, supports Boolean search, scores sentiment, and lets you sign up and start without a demo call. Nothing flashy. It just does the core job at a price one person can pay.
Pricing
Starter $49/mo, or $29/mo billed yearly. Pro and Enterprise plans cost more.
Best for
Freelancers and small teams who want Mention's old price back
Watch out for
Filtering and sentiment are simpler than what the pricier tools do. You do not get Brand24's influencer scoring or presence metrics, and the reports are plainer if you need to hand them to a client. Check the current plan limits on their pricing page, since keyword and mention caps move around.
Brand24
Brand24 is the most complete replacement on this list. It monitors social, news, blogs, podcasts, and review sites, then layers on AI sentiment, emotion analysis, influencer scoring, a presence score, and reports you can send straight to a client. If you were on Mention for reputation work and reporting, this is the safe upgrade.
Pricing
Individual $249/mo ($199/mo billed yearly) through Business $699/mo ($599/mo yearly). Enterprise from $1,499. 14-day free trial, no card needed.
Best for
Agencies and in-house teams who need client-ready reporting
Watch out for
The entry plan is $249 a month and covers three keywords with 2,000 mentions. That is roughly five times what Mention's cheapest tier used to cost, so solo users often rule it out on price alone.
Mentionlytics
Mentionlytics sits in the middle. It monitors social and web mentions, scores sentiment across many languages, tracks competitors, and adds white-label reports on higher plans. The entry price matches Awario, and the ceiling reaches close to what Brand24 offers, so you can start small and grow inside one tool.
Pricing
Basic $49/mo (three keywords, 5,000 mentions). Essential $169/mo. Advanced $299/mo. Pro $499/mo. 14-day free trial.
Best for
Small agencies that want white-label client reports without enterprise pricing
Watch out for
The Basic plan refreshes data every 12 hours, so it is not built for catching a problem as it happens. Continuous updates and the better AI features start on the Advanced plan at $299 a month.
PhraseMine
PhraseMine is not a brand monitoring tool, and it will not replace your alerts. It is here for the readers who were using Mention to find the language customers use, so they could write better sales pages and emails. You write a short brief instead of a keyword list. PhraseMine's AI builds the search strategy for you, runs social listening across Reddit, then hands back real customer sentences. Every excerpt gets a research tag (Pain, Dream, Obstacle, Trigger, Identity, or Objection) and an awareness stage from Eugene Schwartz's five-stage framework, so you know which asset each line belongs in. Voice profiles pull your themes into one writing reference. Saturation reports tell you when you have enough material and where the gaps still sit.
Pricing
Free plan includes 10 credits, one time. Interest $29/mo (100 credits). Desire $99/mo (400 credits). Action $499/mo (2,200 credits). A full research session costs a flat 20 credits.
Best for
Copywriters and marketers who need customer language, not brand alerts
Watch out for
Reddit only. No brand alerts, no sentiment dashboards, no share of voice. If you need to know the moment someone tags your brand on Instagram, PhraseMine will not tell you, so pair it with one of the monitoring tools above. The free 10 credits also do not cover a whole session on their own, so budget a small top-up for your first run.
Agorapulse
Agorapulse is the company that owns Mention now, which makes it the obvious landing spot if you also miss the publishing and reply features Mention retired. You get scheduling, a social inbox, and reporting across 11 networks including Reddit, plus listening through their Advanced Listening product.
Pricing
Plans start at $79 per user a month. Advanced Listening is a separate paid add-on, not part of the base plans.
Best for
Teams that need publishing and replies alongside some listening
Watch out for
Listening is an add-on, so the real number is the plan price plus the add-on price. Billing is per user, which climbs quickly once a few people need access. Get a full quote before you commit.
Social Searcher
Social Searcher is a free social search engine. Type a keyword, see recent public posts across networks, and get a rough sentiment read. No card, no contract, no onboarding. It is the fastest way to check whether people are talking about something at all.
Pricing
Free.
Best for
Quick spot checks when there is no budget
Watch out for
This is a search box, not a monitoring system. Coverage is thinner than the paid tools and you do not get the historical depth or reporting a real listening platform gives you. Fine for a look around, not for protecting a brand.
FAQ
Questions people ask
Wanted Customer Language, Not Brand Alerts?
If you came here because Mention kept handing you keyword hits instead of sentences you could use, grab a monitoring tool above for your alerts and let PhraseMine handle the copy research. Write a short brief, run a session, and see the words your buyers use when nobody is selling to them.
No credit card required