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Research, organize, export customer language

Reddit Research for Busy Copywriters

Tell PhraseMine about the offer. It digs through Reddit threads and hands you the exact words your audience already uses.

No card. 40 free credits. First results in minutes.

“I love how PhraseMine pulls the kind of Reddit quotes you only hear at brunch when the second mimosa hits.”

— You. Err, actually, that’s me for now. But it’ll be you in a few sessions with PhraseMine.

30 to 70

targeted Reddit searches per session

3 passes

broad, focused, edge cases

Minutes

from brief to real customer language

The part nobody posts about

Research Doesn’t Feel Broken. You Do.

Every new client brief lands the same way. A blank doc. A knot in your stomach. And six Reddit tabs you’ll never fully read.

The moment you take a new brief

You open the brief. You don't know the market. You're already behind. Every working copywriter knows this feeling. It doesn't go away after the first job. Or the fiftieth.

The document of death

You started with four clean categories. Now you have eleven. Some comments fit in three places. Your research doc is a hundred pages of honest notes and zero findings. You're scared to delete it and too tired to read it.

When are you actually done?

You never finish a research session. You run out of time. Or energy. Or patience. That's not the same as knowing you've covered enough. The gap between those two is where the second-guessing lives.

How it works

Three Steps Between You and Future-You

1

You tell PhraseMine about the job

Answer a few questions about the product, the audience, and the angle you're exploring. PhraseMine turns your answers into a real research brief. About two minutes.

2

PhraseMine does the digging

PhraseMine runs 30 to 70 targeted Reddit searches in three passes: broad exploration, focused drilling, and edge cases. It finds whole conversations, not snippets, and scores them for quality while you do the rest of your work.

3

You read the good parts

The results come back organized. Themes, tags, awareness stages, the excerpts worth bookmarking. No hundred-page doc. No categories that don't fit. Just the real language, ready to write from.

What changes

The Four Things You Stop Worrying About

Whole Reddit threads, not search snippets

PhraseMine reads whole Reddit threads. Not search previews. The back-and-forth where people actually say what they mean, build on each other, and finally drop the line you needed. You stop worrying that you're missing the real conversation.

Organized the moment the results land

Every excerpt lands under a theme, tagged by research category and awareness stage. Pains, dreams, obstacles, identity. No categories that don't fit. No comments sitting in three places at once. You stop worrying about where things go.

A finish line you can actually see

The completeness check reads your research and tells you where you're solid and where the gaps are. Plain English. No scoring rubric to decode. You stop worrying about when it's time to stop.

A voice profile you can write from

PhraseMine pulls the recurring language patterns into a voice profile. The phrases, the rhythm, the way this specific audience actually talks. You write from it. You stop sounding like a marketer guessing.

Where this lands

Copy That Sounds Like Your Customer Wrote the First Draft

  • You walk into client meetings with the research receipts.
  • You write the first draft in the afternoon, not on the fourth day.
  • Your copy sounds like the audience, not a marketer guessing.

Your Next Project Starts With Real Voices

40 free credits. No card. Your first session takes minutes, not days.

Start free research

Credits stay good for 6 months. Plenty of time to actually use what you bought.

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