Pick the tier that fits the work. Not the hype.
Every plan gives you the full research process. Broad exploration, focused drilling, edge cases, theme extraction, saturation reports. The only thing that changes is how much work you put through it each month.
Attention
10 credits, one-time.
- The whole research process, not a stripped down version
- Real customer quotes, organized by theme
- Export to any format, any time
- Credits valid for 6 months
Interest
100 credits a month. 3-5 sessions.
$0.29 per credit
- The whole research process, not a stripped down version
- Real customer quotes, organized by theme
- Export to any format, any time
- Credits valid for 6 months
Desire
400 credits a month. 14-20 sessions.
$0.25 per credit
- The whole research process, not a stripped down version
- Real customer quotes, organized by theme
- Export to any format, any time
- Credits valid for 6 months
Action
2,200 credits a month. 78-110 sessions.
$0.23 per credit
- OK we've said this three times already lol, but for the fourth, here we go:
- The whole research process, not a stripped down version
- Real customer quotes, organized by theme
- Export to any format, any time
- Credits valid for 6 months
Most sessions use 25 to 35 credits. You see the exact cost before you start one.
Try it with a credit pack first
Not ready to marry a monthly plan? Buy a one-time pack, run a few sessions on a real client brief, and decide later.
- No subscription.
- No renewal email ambushing you three weeks from now.
The 100-credit pack costs $29, the same as a month of Interest, so trying first costs you nothing extra.
Already on a plan and ran out early? Same packs, same deal.
One-time payment. Credits last 6 months. Nothing renews. We checked twice.
The honest comparison
Same product. Different volume.
Credits stay good for 6 months
Plenty of time to actually use what you bought. Subscription credits roll over month to month. Top-up credits sit in your account for a full six months from the purchase date.
FAQ
Questions we actually get asked
The part where you realize this is not a life decision.
No card required. Get started in minutes.
Credits stay good for 6 months. Plenty of time to actually use what you bought.